Welcome to Sarir Group, a distinguished global leader in advanced technology solutions. Renowned for its commitment to innovation and excellence, Sarir Group has consistently been at the forefront of technological advancements in the fields of electrical and electronic engineering, telecommunications, and computing. Through our strategically aligned subsidiaries, each with specialized focus and regional expertise, Sarir Group delivers exceptional services to diverse markets worldwide, demonstrating unparalleled dedication and proficiency.
Our History
The journey of Sarir Group is marked by bold vision and an unwavering commitment to innovation. It began with the founding of Sarir International in Singapore in 1993 , where we initially focused on manufacturing and repairing computer equipment and data processing solutions. Quickly recognizing the need for expanded offerings, we moved into wholesale distribution of computer accessories, memory cards, and hardware components.
As the Middle East became a thriving market for advanced computing, electronics, and telecommunications, Sarir International seized the opportunity to expand in 1994. We established Sarir Gulf Trading LLC in the UAE, followed by the launch of Sarir Kala and later Sarir Service in Iran in 2004. This strategic growth positioned us as a pioneering provider of high-tech solutions in the region, capturing substantial market share and cementing our leadership in the industry.
Our Vision and Mission
At Sarir Group, our mission is to empower industries and individuals with sustainable, advanced technologies that drive economic growth, enhance productivity, and improve connectivity. We are committed to bridging the gap between cutting-edge technology and practical applications, delivering solutions that make complex advancements accessible and beneficial.
Our vision is a world where technology enhances daily life and industry with efficiency, reliability, and purpose. We strive to be at the forefront of electrical and electronic engineering, telecommunications, and computing, helping shape a more connected, intelligent, and innovative future.
Expertise and Capabilities
Sarir Group provides a wide range of high-tech products and tailored solutions across critical sectors. From IoT devices and telecommunications infrastructure to advanced computing hardware, our offerings are designed to meet the evolving needs of modern industries. Our commitment to research and development allows us to produce state-of-the-art technologies that are not only reliable and efficient but also environmentally conscious.
Our specialized departments work tirelessly to surpass industry standards, ensuring our solutions remain competitive and forward-looking. By incorporating cutting-edge research, advanced engineering techniques, and a customer-centered approach, Sarir delivers value and excellence across every product and service.
Quality and Customer-Centric Service
At Sarir, our responsibility to clients extends well beyond delivering products. As one of the first companies in the region to establish a comprehensive after-sales service infrastructure, we provide 24/7 support for all high-tech products. This extensive support network enables our customers to operate without disruption, assured by our dedication to quality and responsiveness. Customer satisfaction is at the core of every decision we make, from product development to continuous service improvements.
Sustainability and Corporate Responsibility
As a responsible corporate entity, Sarir Group is committed to sustainability and fostering positive social impact. We integrate sustainable practices across our operations, from responsible sourcing to energy-efficient manufacturing. Additionally, we engage with local communities, supporting educational initiatives, economic development, and projects in sustainable technology. We believe that technology can—and should—contribute to a better world, and we work tirelessly to make that vision a reality.
Looking Ahead
As we look to the future, Sarir Group is excited to continue setting new standards in technological innovation. Our forward-focused strategy emphasizes emerging technologies such as artificial intelligence, IoT smart solutions, and sustainable energy applications. By staying ahead of technological trends and anticipating the needs of tomorrow’s markets, we are poised to lead in creating transformative solutions that empower individuals, drive industry, and make a meaningful impact globally.